Our business overview
Retail stores
Situated on high-visibility sites and online, their comprehensive offerings position them as one-stop solution destinations, with ranges including ceramic and porcelain wall and floor tiles, sanitaryware, bathroom furniture, taps, fittings, laminate and vinyl flooring, lighting, home-finishing products and tools.
Integrated supply chain
Retail operations are supported by an integrated supply chain comprising:
Manufacturing operations
Ceramic Industries – manufacturer of glazed porcelain floor tiles, ceramic wall and floor tiles, vitreous china sanitaryware and acrylic baths and shower trays.
Ezee Tile – manufacturer of grout, adhesives, paint and related products.
Import operations
International Tap Distributors – importer and distributor of brassware and accessories.
Cedar Point Trading – importer and distributor of laminate and vinyl flooring, bathroom furniture, shower enclosures, accessories, sanitaryware, décor and other home-finishing products.
Distribution Centre – importer of product and provider of logistics and warehousing.
Support services
Information technology (“IT”), e-commerce, human resources (“HR”), finance/administration, marketing and internal audit.
Property investment portfolio
Underpins the retail operation by locating stores on high profile, easily accessible sites and maintaining and upgrading premises to ensure an optimum shopping environment. Manufacturing operations comprise well-maintained state-of-the-art factories supplied with raw materials sourced from productive quarries in close proximity to the factories.
Associate investment
Easylife Kitchens (“ELK”) – a leading installer and manufacturer of kitchen, bathroom, vanity, built-in-cupboards, bar and storage design. The Group owns a 30% stake in ELK. The investment is in line with the Group’s goal to provide customers with complete specialist solutions in home finishing.