Creating value through our business model
INPUTS
Through effective and sound management of our capitals,
we create sustainable value.
ACTIVITIES AND DRIVERS OF REVENUE
A key strength of the Group is our integrated business model.

Human capital
- Our workforce, partners and franchisees
- Skills and training
- Ethics
- Transformation
- Health and safety
- Values and culture

Financial capital
- Cash generated from operations
- Strategic direction
- Risk management

Manufactured capital
- Production and research facilities
- Procurement and supply chain

Natural capital
- Natural resources (land, air and water)
- Projects to reduce carbon footprint
ACTIVITIES AND DRIVERS OF REVENUE
A key strength of the Group is our integrated business model.
Franchising
15%*
2022: 12%
Bearer of Group trademarks and franchisor of retail brands
Supply and support services
13%*
2022: 15%
Distributors of imported tiles, brassware, accessories, tiling tools, wooden flooring, cabinets, décor and shower enclosures. Provider of various Group services including IT, HR and marketing
Properties
14%*
2022: 12%
Well-maintained and strategically positioned rental yielding properties
Manufacturers
34%*
2022: 40%
Manufacturer and supplier of tiles, sanitaryware, bathware, grout, adhesive,paint and related products
Retail
24%*
2022: 21%
Retailers of tiles, wooden flooring, brassware, bathroomware, hardware, accessories and other home-finishing products
* | Contribution to Group profit before tax. |
Ethical and sound governance and corporate social responsibility underpin our business model
Our business model supports delivery of our strategy and is shaped by our purpose, mission, values and beliefs.
OUTCOMES

OUTPUTS
System-wide turnover | Profit after tax | Cash balance |
R11,5 billion | R1,7 billion | R1 billion |
Capitals affected: Human, Financial, Intellectual, Social, Manufactured and Natural |
Capitals affected: Human, Financial, Intellectual, Social, Manufactured and Natural |
Capitals affected: Financial |
Employees | Paid to employees | Franchised stores |
2 477 | R1,2 billion | 79 |
Capitals affected: Human |
Capitals affected: Human |
Capitals affected: Intellectual and Social |
Training and bursary spend of |
Positive customer sentiment scores |
Royalty income from franchises |
R20,1 million | R144 million | |
Capitals affected: Human |
Capitals affected: Social |
Capitals affected: Intellectual |
Total taxation paid | Capital expenditure | Total dividends paid |
R633 million | R671 billion | R785 million |
Capitals affected: Social and Financial |
Capitals affected: Financial |
Capitals affected: Financial |
Production volumes (pieces of sanitaryware) | Production volumes (bags of adhesive) |
Production volumes (square metres of tiles) |
2 million | 15,7 million | 41,2 million |
Capitals affected: Manufactured |
Capitals affected: Manufactured |
Capitals affected: Manufactured |
Social economic development spend |
Solar power generation at stores of |
Improved manufacturing energy efficiencies |
R37 million | 1 892 MWh | |
Capitals affected: Social |
Capitals affected: Natural |
Capitals affected: Social, Manufactured and Natural |

OUTPUTS

World-class socially responsible franchisor, manufacturer and retailer of tiles, sanitaryware, bathware and other related home-finishing products