Currently viewing: Purpose, mission, values and beliefs

Purpose, mission, values and beliefs

Our purpose

Italtile Limited is a South African group invested in a portfolio of differentiated, complementary, focused retail formats and manufacturing facilities centred on operational excellence and highvolume turnover. The Group actively seeks opportunities to vertically integrate the supply chain to improve price competitiveness for our customers. Collaboration throughout the organisation and our culture of continued improvement in performance will drive market share gains.

Strategic clarity; principle-driven; ethical leadership; cost-effective technology; and customer and staff-centred partnerships form the essence of who we are.

We fight for the right of our customers to have a beautiful home.

Our mission and definition of victory

To be the world’s leading retailer of tiles, sanitaryware and ancillary products To be our customers’ number one choice in the merchandise categories we plan to own To grow market share To be an employer of choice
 Soap dish To build our leadership and succession pipeline To be viewed by our suppliers as ethical and tough but fair To be innovative and strive for continuous improvement  wall tap
To progress the imperative of transformation To be a globally competitive manufacturer of tiles, baths and sanitaryware To be recognised as compassionate and caring through meaningful measurable CSI initiatives To remain a cash positive business and maintain a dividend cover of two and a half times To ensure quality of earnings by driving free cash flow

Beliefs that are core to our culture

Hands-on involvement in the business
Leadership by example
Performance driven
Entrepreneurial flair
The drive to develop business partnerships
High work ethic
Transparency in communication and actions with all stakeholders
Accountability for actions and performance
Customer centricity

Our values

Our values